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High-street review criteria

How we assess branch-backed banking

The core editorial framework stays the same, with added attention to branch access, cash services, telephone support and the wider product relationship. Want to jump straight into the data? Use our quick comparison tool or browse all high street bank reviews.

The criteria at a glance

Criteria groups

9

Checks applied

28

Method reviewed

13 August 2026

High-street criterion 01

How this fits the seven-stage framework

High-street reviews follow the same seven-stage process used across BankAdvisor, from defining the reader's question through to re-checking what's changed. This page sets out where branch-backed banking needs its own criteria on top of that framework.

Branch access, cash handling and the wider product relationship carry more weight here than they would for an app-only account, so the checks below apply in addition to the core framework, not instead of it.

Key factors we assess

  • Applied alongside the seven-stage review process
  • Extra weight on branch access, cash handling and product range
  • Checked against the same evidence standards as every other review

High-street criterion 02

Branch network and access

We check branch coverage, opening hours and the in-person services available, since this is often the main reason someone chooses a high-street account over an app-only one.

Telephone banking and the mobile app are assessed too, since most day-to-day banking now happens outside the branch even for branch-backed accounts.

Key factors we assess

  • Branch coverage, opening hours and weekend availability
  • In-person services such as cash handling and appointments
  • Telephone banking availability
  • How far online and app banking make up for fewer branch visits

High-street criterion 03

Fees and charges

The monthly fee is checked first, but overdraft rates, non-sterling card fees and cash-handling charges usually matter more over a year. We look at what's actually charged, not just what's advertised as free.

Where an account has a paid tier or rewards add-on, we check what it includes against its monthly cost before it counts as a strength.

Key factors we assess

  • Monthly fee, and what a paid tier or add-on includes for its cost
  • Arranged and unarranged overdraft rates
  • Non-sterling transaction and cash-withdrawal fees
  • Charges for CHAPS, international transfers and other one-off services

High-street criterion 04

Rewards, benefits and savings rates

Reward accounts and packaged benefits are weighed against their monthly cost, not treated as free value. A paid add-on has to clear that bar before it counts in the account's favour.

Where an account offers linked savings or a regular saver, we check the rate against the balance limits and access rules that actually apply.

Key factors we assess

  • Cashback and lifestyle perks weighed against any add-on fee
  • Linked savings and regular saver rates, including balance caps
  • Whether benefits require a minimum funding or spending amount

High-street criterion 05

Mobile app and digital experience

We record each bank's current App Store and Google Play ratings alongside a check of what the app can actually do — card controls, spending categorisation and in-app support.

A high app-store score isn't treated as proof on its own; it's one signal alongside the app's real feature set.

Key factors we assess

  • App Store and Google Play ratings, checked at time of review
  • Card freezing, spending insights and payment controls
  • Biometric login and other security features
  • In-app support and how it compares with phone or branch help

High-street criterion 06

Customer service and support

We compare branch, telephone and app support against BankAdvisor's own trust score for each provider, rather than relying on a single external rating.

Where support quality varies by channel — strong branch service but slow phone wait times, for example — the review says so rather than averaging it into one figure.

Key factors we assess

  • BankAdvisor trust score alongside branch and phone support
  • Support channels available and how they compare
  • Known gaps, such as limited telephone support hours

High-street criterion 07

Product range and lending

We record what else a bank offers beyond the current account — mortgages, loans, credit cards and insurance — since a wider relationship is often why someone picks a high-street bank over an app-only one.

Rates and eligibility for lending products are noted as a snapshot, not a quote; readers are pointed to the provider to confirm current terms.

Key factors we assess

  • Mortgages, personal loans and credit cards
  • Insurance products where offered
  • Packaged or premium account eligibility

High-street criterion 08

Comparing like with like

Every high-street bank is checked against the same criteria above, so a bank isn't marked down for lacking a feature it was never meant to have, and isn't credited for one it doesn't offer.

The seven-stage framework already requires both strengths and drawbacks to be shown; this applies it consistently across the high-street set.

Key factors we assess

  • Same criteria applied to every high-street bank in the directory
  • Strengths and drawbacks both shown, not just the headline rate

High-street criterion 09

Keeping reviews current

Fees, rates and product terms change, so reviews are revisited when a bank changes something material rather than left static after publication.

The date shown at the top of this page and on each review reflects when it was last checked, not when it was first written.

Key factors we assess

  • Updated when a bank changes fees, rates or eligibility
  • Updated when a new product replaces an old one

See the framework applied

Every high street review uses the criteria set out above. Compare the banks side by side, or open an individual review.