Affiliate links
A provider may pay a commission if a reader follows a clearly labelled link and opens an eligible product. The reader should pay no extra for using that link.
Commercial transparency
How BankAdvisor is funded—and what money can never buy
BankAdvisor uses affiliate links and may earn a commission when a reader opens an eligible account. Commercial funding cannot cross into rankings, ratings or editorial conclusions.
Commercial funding at a glance
Active affiliate partners
2
Firewall rules in force
6
Funding models covered
3
Current commercial status
Current affiliate relationships
BankAdvisor currently has affiliate relationships with Tide and Wise. We may receive a commission when a reader follows a clearly labelled advertising link and opens an eligible account. The reader pays no extra, and there are no paid ranking positions.
Why publish this now?
Transparency accompanies every commercial link
A comparison site should not wait until money is changing hands before explaining its rules. Readers deserve to know the current position, what may change and which editorial boundaries are permanent.
Affiliate links are labelled as advertising close to the link itself—not hidden only inside this policy page. This page will be updated when commercial relationships change.
The editorial firewall
Funding can support the work. It cannot direct it.
Editorial criteria are decided before commercial availability is considered.
- Banks cannot buy a higher ranking or preferred comparison position.
- Commission rates cannot decide which providers are included or excluded.
- Providers cannot pay to remove drawbacks or rewrite a conclusion.
- A non-paying provider can still be included wherever it is relevant.
- Sponsored content must be labelled and kept distinct from independent reviews.
- Commercial changes must be reflected on this page and near affected links.
Commercial funding
How the site may be supported
Affiliate links are currently active for Tide and Wise. The other models below are possibilities, not current arrangements. Every model must preserve the editorial firewall described above.
Display advertising
Advertising may support the site in future, but it must be visually distinguishable from editorial content and must not obstruct comparison research.
Selected partnerships
Any future partnership must be disclosed. Sponsored material cannot be disguised as an independent review or inherit independent-review conclusions.
What readers will see
A paid relationship will be described in plain language near the affected link or content. Advertising and sponsorship will be visually distinct from independent editorial work.
What does not change
Reviews still show strengths and drawbacks, include relevant non-paying providers and ask readers to verify current fees, rates, protection and eligibility before applying.
A commercial relationship should never be a mystery
If a disclosure is unclear, or you believe commercial activity has affected the editorial work, contact us directly.
See the editorial side of the divider
Read how evidence is assessed and how comparisons are kept consistent.